We offer full transparency regarding the origins and manufacturing of our products.
Using a tracking code or QR code, clients can gain insight into the entire value chain, all the way from the cotton fields to the last certified wholesale dealer.
We are Brands Fashion, based in Buchholz, near Hamburg. On behalf of Ethletic we are in charge of design and product development and take care of quality assurance and logistics.
We strive to ensure entirely sustainable supply chains. We offer full transparency, taking you on a journey to the origins your products. All you have to do to embark on this journey is to capture the tracking code.
Start the journey!
Brands Fashion GmbH
21244 Buchholz in der Nordheide
Fax: +49 (0)4181 9422-500
Tax office: Buchholz, Germany
Tax number: 231501520145001
German VAT ID number: DE813536507
Managing Directors: Silke Rosebrock & Mathias Diestelmann
Registration court: Tostedt District Court, Germany
Commercial Register Tostedt: HRB 202 472
If you have any questions, queries or complaints, you can contact our customer service team by sending an e-mail to firstname.lastname@example.org. You can also use the contact form on our website for any enquiries.
In the case of direct or indirect links or references to third-party websites ("hyperlinks") for which the Author is not responsible, the Author shall only be liable in the case that the Author is aware of the content in question and it is technically possible and reasonable for the Author to prevent the use of this information in the case of illegal content. The Author hereby expressly declares that no illegal content could be found on the linked websites when the links were published. The Author has no influence whatsoever on the current and future design, content or authorship of the linked/referenced websites. The Author therefore expressly distances itself from all content of all linked/referenced websites that were changed or amended after the links to these websites were published. This declaration applies to all links and references published on the Author's own websites and to entries by third parties in visitors' books, discussion forums, link directories, mailing lists and all other forms of database with content to which external write access is possible that have been set up by the Author. In the case of illegal, incorrect or incomplete content and in particular in the case of damages that occur as a result of the use or non-use of such provided information, the provider of the linked/referenced website alone shall be liable for this content and/or these damages and not the provider of the website that only uses links to reference the publication concerned.
The Author endeavours to comply with the copyrights of the images, graphics, sound files, video sequences and texts used, to use images, graphics, sound files, video sequences and texts produced by the Author itself or to make use of licence-free images, graphics, sound files, video sequences and texts in all publications. All of the brands and trademarks that are referred to on this website and, where applicable, are protected by third parties are subject to the provisions of the respectively applicable trademark law and the rights of ownership of the respective registered owner without limitation. It cannot be inferred from the mere mention of a trademark alone that this trademark is not protected by third-party rights. The copyright for published objects that were produced by the Author itself shall be owned by the Author of the website alone. The duplication or use of such graphics, sound files, video sequences and texts in other electronic or print publications is not permitted without express consent from the Author.
In accordance with section 5 of the German Broadcast Media Act (TMG), Mathias Diestelmann is responsible for the content of this website. Contact details for Mr Diestelmann can be found above.
The Brands Fashion GmbH, Müllerstrasse 11, 21244 Buchholz i.d.N., operator of the website https://www.brands-fashion.com/.
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the applicable data protection regulations and in accordance with the country-specific data protection provisions applicable to us. By means of this data protection declaration, we inform about the type, scope and purpose of the personal data collected, used and processed by us. Furthermore, data subjects are informed by means of this data protection declaration about the rights to which they are entitled..
Personal data means any information relating to an identified or identifiable natural person (hereinafter "data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person..
Data subject means any identified or identifiable natural person whose personal data are processed by the controller..
Processing is any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction..
Consent is any freely given indication of his or her wishes for the specific case in an informed and unambiguous manner, in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to the processing of personal data relating to him or her.
The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is the:
Brands Fashion GmbH.
Managing directors: Silke Rosebrock, Mathias Diestelmann.
Responsible in terms of DVGSO: Stephan Sommerlik
21244 Buchholz i.d.N.
Phone number: +49 4181 9422-0
Fax number: 49 4181 9422-500
You can also contact our data protection officer. The data protection officer is Mr. Stephan Grulert, lawyer.
Data protection officer: RA Stephan Grulert
Rechtanwälte Cronemeyer & Grulert PartG mbB
Telephone number: +49 40 524 70 380
Fax: +49 40 524 70 38 99
Our website collects a series of general data and information with each call of the website by a data subject or an automated system. This general data and information is stored in the log files of the server. The following data may be collected: (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system and (8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.
When using these general data and information, we do not obtain any conclusions about the data subject. Rather, this information is needed (1) to deliver the contents of our website correctly, (2) to optimize the contents of our website and the advertising for these, (3) to ensure the long-term functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Therefore, this anonymously collected data and information is, on the one hand, statistically analyzed and, on the other hand, evaluated with the aim of increasing the data protection and data security of our enterprise so as to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a data subject..
By means of a cookie, the information and offers on our website can be optimized in the interests of the user..
The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable..
The data subject has a number of rights under the law, in particular, but not limited to, the following:.
Right to obtain confirmation:Every data subject has the right to obtain confirmation from the controller as to whether personal data concerning him or her are being processed..
Right of access: Any person concerned by the processing of personal data has the right to obtain from the controller, at any time and free of charge, information about the personal data stored concerning him or her, as well as a copy of such information.
Right to rectification: Any person affected by the processing of personal data has the right to demand that inaccurate personal data concerning him or her be rectified without delay. Furthermore, the data subject shall have the right, taking into account the purposes of the processing, to obtain the completion of incomplete personal data, including by means of a supplementary declaration..
Right to erasure (right to be forgotten): Any person concerned by the processing of personal data has the right, under certain conditions, under the GDPR, to obtain from the controller the erasure without delay of personal data concerning him or her, in particular if they have been collected or otherwise processed for purposes for which they are no longer necessary or have been unlawfully processed.
Right to restriction of processing: Any person concerned by the processing of personal data has the right to obtain from the controller the restriction of processing.
Right to data portability: Any person concerned by the processing of personal data has the right to obtain the personal data concerning him or her, which have been provided by the data subject to a controller, in a structured, commonly used and machine-readable format..
Right to object: Any data subject concerned by the processing of personal data has the right, on grounds relating to his or her particular situation, to object at any time to processing of personal data concerning him or her. The XXX shall no longer process the personal data in the event of the objection, unless it can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defense of legal claims..
Right to withdraw consent under data protection law:Any person affected by the processing of personal data has the right to withdraw consent to the processing of personal data at any time.
Right to lodge a complaint with a supervisory authority:Every person affected by the processing of personal data has the right to lodge a complaint with a supervisory authority. As a rule, he or she can contact the supervisory authority of your usual place of residence or workplace or our company headquarters for this purpose..
If the data subject wishes to assert his or her rights, he or she may, at any time, contact our data protection officer or another employee of the controller..
The controller has integrated the component Google Analytics (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation and analysis of data about the behavior of visitors to websites. A web analysis service collects, among other things, data about the website from which a data subject came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is predominantly used for the optimization of an Internet page and for the cost-benefit analysis of Internet advertising.
The operating company of the Google Analytics component is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA..
The controller uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the data subject is shortened and anonymized by Google if access to our Internet pages takes place from a Member State of the European Union or from another State party to the Agreement on the European Economic Area..
The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our websites, and to provide other services related to the use of our website.
The purpose of the Google Analytics component is to analyze the flow of visitors to our website.
Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. By each call of one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. Within the scope of this technical procedure, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission settlements..
By means of the cookie, personal information, for example the access time, the location from which an access originated and the frequency of visits to our website by the data subject, is stored. Each time the data subject visits our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties..
The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs..
Furthermore, the data subject has the option to object to and prevent the collection of data generated by Google Analytics and related to the use of this website as well as the processing of this data by Google..
The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party sites. Google AdSense is based on an algorithm that selects the advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows an interest-based targeting of the Internet user, which is implemented by means of generating individual user profiles..
The operating company of the Google AdSense component is Alphabet Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA..
The purpose of the Google-AdSense component is to integrate advertisements on our website. Google-AdSense sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyze the use of our website. Each time one of the individual pages of this website operated by the data controller is called up, on which a Google AdSense component has been integrated, the Internet browser on the data subjects information technology system is automatically triggered by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and commission accounting. Within the scope of this technical procedure, Alphabet Inc. obtains knowledge of personal data, such as the IP address of the data subject, which Alphabet Inc. uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission settlements..
The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Alphabet Inc. from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs..
Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis, whereby a statistical evaluation can be performed. Based on the embedded tracking pixel, the Alphabet Inc. may see if and when a website was opened by a data subject, and which links were clicked by the data subject. Among other things, tracking pixels are used to evaluate the flow of visitors to a website..
Through Google AdSense, personal data and information, which also includes the IP address and is necessary for the collection and billing of the displayed advertisements, are transferred to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may share this personal data collected via the technical process with third parties..
Google-AdSense is explained in more detail under this link https://www.google.de/intl/de/adsense/start/.
The controller has integrated components of the company Facebook on this website. Facebook is a social network..
A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate and interact with each other in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community to provide personal or business-related information. Facebook allows social network users to create private profiles, upload photos, and network via friend requests, among other things.
The operating company of Facebook is Facebook, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. The controller of personal data, if a data subject lives outside the USA or Canada, is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland..
With each call to one of the individual pages of this website operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical procedure, Facebook receives knowledge of which specific subpage of our website is visited by the data subject..
If the data subject is logged in to Facebook at the same time, Facebook recognizes which specific sub-page of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the data subject activates one of the Facebook buttons integrated on our website, for example the "Like" button, or if the data subject makes a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data..
Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is simultaneously logged into Facebook at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Facebook component or not. If such transmission of this information to Facebook is not desired by the data subject, the data subject can prevent the transmission by logging out of their Facebook account before calling up our website..
The data policy published by Facebook, which can be accessed at https://de- de.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject. In addition, various applications are available that make it possible to suppress data transmission to Facebook, for example the Facebook blocker from the provider Webgraph, which can be procured at http://webgraph.com/resources/facebookblocker/. Such applications can be used by the data subject to suppress a data transmission to Facebook..
The controller has integrated components of YouTube on this website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows the publication of all types of videos, which is why both complete film and television shows, but also music videos, trailers or videos made by users themselves can be accessed via the Internet portal.
The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA..
Whenever one of the individual pages of this website operated by the controller is called up and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/de/. Within the scope of this technical procedure, YouTube and Google receive knowledge of which specific subpage of our website is visited by the data subject..
If the data subject is logged into YouTube at the same time, YouTube recognizes which specific sub-page of our website the data subject is visiting by calling up a sub-page that contains a YouTube video. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject..
YouTube and Google always receive information via the YouTube component that the data subject has visited our website if the data subject is simultaneously logged into YouTube at the time of calling up our website; this takes place regardless of whether the data subject clicks on a YouTube video or not. If such transmission of this information to YouTube and Google is not wanted by the data subject, he or she can prevent the transmission by logging out of his or her YouTube account before calling up our website..
The controller has integrated components of PayOne on this website. PayPal is an online payment service provider..
The payment is made exclusively via the service provider PayOne. For this purpose, data of the data subject is automatically transmitted to PayOne for the purpose of payment processing. The data subject consents to the transmission of personal data required for payment processing..
The data subject has the option to revoke the consent to the handling of personal data at any time vis-à-vis PayOne. A revocation does not affect personal data that must necessarily be processed, used or transmitted for (contractual) payment processing..
Art. 6 I lit. a GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for a delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR..
Lastly, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47, Sentence 2 GDPR)..
If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is the performance of our business activities..
The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data will be routinely deleted, provided that they are no longer required for the performance of the contract or contract initiation